Sohu And B.A.R Form Web Partnership

September 27, 2004 | Print | Email Email | Comments | Category: Internet



    As the team prepares to depart for Asia for the first of the final three flyaway races of the 2004 season, Lucky Strike B.A.R Honda has announced a long-term partnership agreement with Chinese Internet portal Sohu.com.

    The partnership commences with effect from this weekend's inaugural Chinese Grand Prix in Shanghai. Sohu will host http://www.BARf1.com.cn, a Chinese version of the team's English-language website. The language and content will be adapted specifically to cater for Chinese culture.


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