KongZhong Signs MSN China Deal

July 2, 2007 | Print | Email Email | Comments | Category: Wireless



    Chinese wireless value-added services firm KongZhong (KONG) last week inked a one-year agreement to cooperate with MSN China on Mobile Messenger 3.0.

    KongZhong will pay MSN China an undisclosed fixed fee per channel for the length of the deal.

    Nick Yang, KongZhong's president, said, "This cooperation agreement is win-win for KongZhong and MSN China. We operate a leading wireless Internet portal, Kong.net, and are a leading developer of mobile games. Our cooperation with MSN China will enable Mobile Messenger 3.0 users to enjoy the first-class information services provided by Kong.net and experience the top-quality mobile games developed by KongZhong. We expect that greater dissemination of our services through Mobile Messenger 3.0, one of the leaders in its field, will bring increased traffic to Kong.net."

    Under the cooperation agreement with MSN China, KongZhong will be the sole content provider in China for the information channel and mobile games channel of Mobile Messenger 3.0, which was launched in China on June 29, 2007. Mobile Messenger 3.0 is the mobile phone version of Microsoft's Windows Live Messenger.

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