Dell China Reveals Retail Plan

July 27, 2007 | Print | Email Email | Comments | Category: Computing



    Amit Midha, co-president of Dell (DELL) China, has told local media that Dell will expand rapidly to the fourth and fifth tier cities in China and to carry out its retail plan before China's National Day holiday this year.

    After being appointed co-president of Dell China in August 2006, Midha has been tasked with implementing Dell's 2.0 strategy in China, which means to expand the retail market to more Chinese cities without changing Dell's traditional direct-selling pattern. Midha says that Dell is currently considering seeking more partners, but he denies this is altering the company's traditional pattern of direct-selling.

    Dell has already begun to carry out the 2.0 strategy in China. Earlier this month, it signed a strategic cooperation agreement with IT product distributor VST Holdings to allow VST to sell Dell's whole range of products in China.

    Related Links:


    Recommend this page: 1 Star2 Stars3 Stars4 Stars5 Stars

    Loading ... Loading ...
    Related News:
  • Dell China To Reduce Staff
  • Dell's Product Experience Store Lands In Chongqing
  • Genuine C&C Becomes Exclusive Retail Agent Of Dell In Taiwan
  • Dell Products To Enter China's Retail Sector
  • Dell Launches New Partnership Plan In China
  • Dell China Refuses Maintenance Service For Smuggled Displays
  • Dell Will Supply PCs To Five Star Appliance
  • Dell Experience Center Lands In Beijing
  • Dell Announces Sweeping Chinese Computer Retail Deal
  • Retail Key To Dell's Future China PC Growth



    • Leave A Comment:



    Inside ChinaTechNews.com


      Other China News

      China Sourcing News:

      American Internet Retailer Adds Courier Fees In China

      French Optics Company Announces Two China Investment Deals

      Increasing Manufacturing Costs Cause Trouble For Chinese Retailer

      As Watsons Grows In China, So Does Its Distribution Network
      TechSecurityChina.com:

      Inspur International To Sell Chinese E-government Business

      Shareholder Disputes Settled For Chinese Media Firm

      Qihoo 360′s Safebox Software Will Integrate With Uuu9.com

      Apple Suspends iPhone 4S Sales In Retail Stores In China
      ChinaWirelessNews.com:

      ZTE Launches First Tablet In America

      Apple Adopts New iPhone Sales System In Hong Kong

      China Telecom To Launch CDMA-based iPhone 4S

      China Mobile's Call Center In Luoyang Formally Launched

      Visit these other China sites: ChinaRetailNews.com | GreenChinaTech.com | ChinaWirelessNews.com | TechSecurityChina.com | China Sourcing News | China CSR