Software

China's News Agency Gets New Content Delivery Software

Xinhua News Agency, China's official news agency, has chosen SkyStream's IP video delivery solutions to upgrade its system for distributing news to 80 affiliates worldwide from its Beijing news center.

SkyStream's Mediaplex-20 video headend platform and zBand content delivery software give Xinhua the ability to push IP video across multiple platforms through a single satellite connection.

The new distribution system enables Xinhua to increase its data delivery from 500 MB to 5 GB per day to Xinhua's 150 subsidiaries across China and around the world.

The Mediaplex's IP encapsulation and MPEG-2 encoding capabilities allow Xinhua to deliver both IP data and MPEG video content through a DVB-S network.

Xinhua previously used a closed, non-standard platform, which curbed its flexibility and ability to adopt emerging technologies. With SkyStream's zBand software, Xinhua can stream on-demand video content across several media platforms including cable, satellite and broadband networks. Remote press shops and branch offices will be able to receive Xinhua news reports that provide information for their daily newspapers.

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