Apple says that unverified leaks of iPhone prototypes cause manufacturers to produce the wrong case size for upcoming products. The tech giant warned a Chinese citizen to stop advertising stolen or leaked iPhone prototypes on social media.
Apple also argued that advertising prototypes of unreleased or rumored Apple products will harm its consumers because when the actual product arrives, they will not be surprised, which is part of the company’s ‘DNA’. Chinese citizen gets hit with a cease and desist order by Apple for sharing unverified images of iPhone prototypes
The letter was acquired by Vice , in which the company said, “third-party accessory manufacturers may develop and sell mobile phone cases and other accessories that are not actually compatible with the unreleased products.” According to the letter , the Cupertino tech giant is reigning down on a popular yet small group of people who show off unreleased and old iPhone, iPad, and Apple Watch prototypes on Twitter.
This group of people is part of a bigger market where leaked devices are sold for hundreds and thousands of dollars to iPhone collectors, hackers, or people obsessed with unreleased Apple products.
Apple has made every effort to take strict measures to maintain confidentiality for any information about Apple’s products before their official release to ensure that every time Apple releases a new product, it can surprise the public. The secret of Apple’s latest technological innovation is an important part of the company DNA.
According to a report, the estimated value of the Cupertino tech giant last year was $19.9 billion. Apple has a friendly relationship with these manufacturers, while also providing them with a 304-page document that outlines design guidelines.
Back in 2016, The tech giant accused a company called Mobile Star LLC of making counterfeit adapters, cables, and various other products that it sold on Amazon. In 2018, the tech giant said that the lawsuit “revealed that Mobile Star’s supply chain includes entities that are known counterfeiters and infringers of Apple’s intellectual property and source large quantities of Apple-branded products directly from entities based in China.”