Livestreams . Splashy short-videos . Mega KOLs . Over the past six months, Macau’s tourism department has harnessed all of China’s hottest marketing trends to entice Mainland tourists. Now, it’s launched an official store on Ctrip, China’s biggest online travel platform. What is Macau’s travel status? Macau has been open to Mainland visitors since August last year with Chinese tourists typically making up 90 percent of the city’s visitors. Macau welcomed nearly 4 million visitors in H1 2021, a 20 percent improvement from last year, but a far cry from the 28 million it welcomed in 2019. What happened? In...