Steve Jobs is a unique, charismatic and maverick leader. Ten years ago, the Apple co-founder died of cancer at the age of 56. The BBC sorts out some of the characteristics that make it the most watched CEO in the world. Know what you want before you act Jobs did not like market research. He once said a famous saying: “You can’t just ask customers what they want, and then think about what to do for them. When you do it, they will have a new love.” Instead, he relies on his instincts to refine existing technologies and develop new…