Marketing experts suggest companies diversify their marketing strategies following government restrictions B.C. businesses feel “hesitant” and “confused” about marketing on TikTok since governments across Canada banned the popular short-video platform from government devices. Ottawa, followed by Victoria and Vancouver, cited data security concerns in their respective decisions to restrict the use of TikTok on staff devices. The U.S. government has threatened a national ban of TikTok, which is owned by the Chinese company ByteDance. The app has more than eight million users in Canada. “It’s a very interesting time and just like everyone, we are all very confused,” said Amar…