There's a region in southwestern Germany known for dense forest and cured ham. It is not, by any reasonable measure, where you'd expect to find one of the most consequential AI companies on the planet. And yet, Black Forest Labs — 70 people, headquartered in Freiburg — powers image features inside Adobe, Canva, Microsoft, and Meta. It turned down Elon Musk. Twice.For CMOs navigating an era of infinite noise, infinite capital, and infinite distraction, this story deserves your full attention. Not because of the technology. Because of the strategy.Focus Is the New MoatWhen BFL cofounder Andreas Blattmann was asked why…


