According to the latest Alexa traffic rankings, Baidu.com, currently China's largest search engine, has beaten Google.com to become the fourth largest Internet website in the world in terms of web traffic.
Web traffic at Baidu.com has increased significantly this year. According to Alexa, the average ranking over three months average for Baidu.com is ninth, while this week the average improved to see it ranked fifth. 3721.com ranked seventh.
Baidu.com claims that it has become the world's largest Chinese language search engine with over 300 mln Chinese language website pages, and over 60 mln page hits every day. In China, it covers over 95% of Chinese netizens, with more than 80 mln users. According to Shanghai-based Internet research house, iResearch, Baidu.com has a market share of 48.2% in China in terms of search engine traffic, while the global Internet search giant Google.com accounts for only 29.8%.
