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Microsoft Launches China Partner Intensive Cultivation Program

April 11, 2007
Software

Chen Yongzheng, senior vice president of Microsoft (MSFT) and CEO of Microsoft China, has announced the commencement of the company's cooperation program with their business partners in China.

Under the cooperation program which is called "Deep Ploughing", Microsoft will help Chinese enterprises grow bigger and stronger and go out of China market through intensive cultivation. Microsoft plans to provide great support through technological cooperation, software subcontracting, patent authorization and strategic investment to improve Chinese enterprises' competitiveness and advance their technology level so as to promote the development of China's information industry as a whole.

Chen says that in the past three years, Microsoft offered US$65 million strategic investment to Chinese companies, including Langchao, and in the coming years it will inject about US$100 million to Chinese software enterprises.

Tags: Business | CEO | China | Chinese | development | investment | IT | Microsoft | MSFT | patent | president | Software | technology | Three

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