The Digital Source For China's Tech Innovation Since 2000

Search
Close

Dell Products To Enter China's Retail Sector

March 20, 2008
Computing

Michael Dell, founder of Dell Corporation, comes to China today to attend the ceremony of Dell PC products' entry into Zhongguancun Hengchang Electronic City, a move that marks the ownership of a full-range retail channel by the computing giant in the Chinese market.

A representative from Dell Beijing says though Dell visits China each year, it is different this time as Dell's position in the market has changed over the past year and it has fallen into the second spot in the PC market.

Dell's fourth quarter financial report of 2007 shows that the company saw a dramatic decline of profit in the quarter and its advantage in the U.S. is also being challenged because of the sub-prime mortgage crisis, which means that the company has to rely more on the overseas market. Zhang Shaying, spokesperson at Dell Beijing, says that Dell has been emphasizing development in the overseas markets, particularly China, and it aims to achieve a two-digit growth in the region for the long term.

Direct-selling has been a feature of Dell, but in the past six months, the company has begun to make changes on the business pattern and bring its products to retail venues like Wal-Mart, Carrefour, Best Buy and Staples. In China, it has reached cooperation with the country's top electronics retailer Gome and set up about 50 Experience Centers where consumers can interact with the computers before they buy.

Tags: Beijing | Best Buy | Business | Carrefour | China | Chinese | Computing | Dell | development | direct-sales | experience center | finance | financial | financial report | Founder | Gadgets & Electronics | Giant | Gome | IT | overseas | PC | profit | report | retail | retailer | U.S. | wal-Mart | Zhongguancun

Other Related News:

Entrepreneurs are in a position to benefit from the inflation of the Chinese threat

February 27, 2022

China’s Ximalaya shelves US IPO plans after Beijing crackdown

September 10, 2021

Tencent-backed broker chases growth overseas after China rebuke The Edge Markets

June 20, 2022

Report: China's Mobile Phone Sales Decreased 2.7% In Q3 2008

January 8, 2009

Yahoo China Sued For Providing Star Photo Links

May 30, 2008

China Aviation MRO Summit 2010 Will Be Held in May

April 14, 2010

Coronavirus: Hong Kong start-up ProcureNet aims to relieve city’s rapid test kits shortage through Mannings

February 16, 2022

Loan app scam: Rs 500 cr sent to China; 22 Indians arrested

August 21, 2022

China greenlights three ChiNext IPOs Buz & Tech

November 7, 2021
  • Contact Us
  • About Us
  • Corrections and Disclosure
  • Privacy Policy
  • Terms & Conditions
Menu
  • Contact Us
  • About Us
  • Corrections and Disclosure
  • Privacy Policy
  • Terms & Conditions
© 2023 ChinaTechNews.com. A Service of Asia Media Network.
Twitter