The Digital Source For China's Tech Innovation Since 2000

Search
Close

China Can Be Deadly For Foreign E-commerce Firms

April 15, 2016
Business | Internet | Law & Policy

Asos, a leading fashion e-commerce operator in Great Britain, announced plans to end its China business after less than three years of operating in the country.

To reduce regional operating costs, the group will shut its businesses in China. Asos' Chinese website Asos.cn will be closed and its Chinese distribution center and office in Shanghai will also stop operations. In the future, the company's international site Asos.com will be responsible for delivery in the Chinese market.

Nick Beighton, chief executive officer of Asos, said that the group will serve Chinese customers with a model of lower costs and higher efficiency. In the future, the group will ensure the same service level as its Chinese official website. Beighton revealed that the closure of Chinese business will lead to GBP10 million in costs and GBP4 million operating losses.

Meanwhile, Beighton admitted that the Chinese market is different from other markets and the group's products did not gain the recognition of Chinese consumers.

On November 3, 2013, Asos opened its Chinese website and announced that they would invest about CNY100 million in the Chinese market over the next two years to build a localized operating team, covering customer service, delivery, and payment. In 2014, the company entered Alibaba's Tmall.com with the aim of attracting more users.

Tags: Alibaba | Asos | Britain | distribution | divestment | e-commerce | investment | logistics | social media | Tmall.com | U.K.

Other Related News:

Apple looks to boost production outside China; India, Vietnam emerging viable alternatives: Report

May 22, 2022

Sina To Acquire Online Travel Company In China

December 10, 2003

Giant Interactive Group Published Financial Report For Q1 2020

May 1, 2020

China digital currency: leading mobile payment apps Alipay, WeChat Pay install new features to help widen e-CNY roll-out 24HTECH.ASIA

May 8, 2022

AF TV – China threat to TSMC: What worries the US

February 21, 2022

UPDATE 2-Biden nominee for key China export post expects Huawei to remain blacklisted Netscape Gadgets & Tech

September 22, 2021

China Slams "Tool Of United States" Canada After Huawei CFO Hits 1000th Day Of "Unreasonable Detention"

August 27, 2021

Two Chinese startups tried to catch up with advanced computer chip makers but failed

January 9, 2022

Chinese police detain two in Alibaba sexual assault case

August 15, 2021
  • Contact Us
  • About Us
  • Corrections and Disclosure
  • Privacy Policy
  • Terms & Conditions
Menu
  • Contact Us
  • About Us
  • Corrections and Disclosure
  • Privacy Policy
  • Terms & Conditions
© 2022 ChinaTechNews.com. A Service of Asia Media Network.
Twitter
Posting....