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Saudi Arabia taps Alibaba to help Chinese tourists

August 27, 2021
Source: trendsmena.com trendsmena.com
News Snapshot:
The Saudi Tourism Authority has signed a memorandum of understanding with Alibaba Cloud, the digital technology arm of the Alibaba Group, the country’s official news agency said on Thursday, August 26. The MoU establishes the framework for a collaborative arrangement that will create a seamless visitor experience for Chinese tourists traveling to Saudi Arabia, said the agency. The agreement is said to be part of STA’s strategy to employ the latest technology to deliver seamless traveler experiences. Alibaba Cloud is also expected to provide technical support to STA and help it promote Saudi Arabia as a tourist destination to travelers...
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