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Digital TV Research: China, U.S. to Account for Almost 50% of Global Streaming Video Market by 2027

February 23, 2022
Source: mediaplaynews.com mediaplaynews.com
News Snapshot:
[Nielsen Using Instagram to Track Social TV Data] Nielsen Jan. 24 announced it is incorporating Instagram into its TV social content ratings (SCR) platform. This marks the first time Instagram will be measured by Nielsen. With the additions of Instagram and Facebook metrics, Nielsen now offers insight across…
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