Winning an Olympic medal can transform you into an instant social media celebrity, especially if nobody from your country had done it before in your sport. That's definitely what happened to Chinese Taipei's judoka Yang Yung Wei after claiming silver in the -60kg event at the Tokyo 2020 Olympics in 2021. Last summer, the 24-year-old even uninstalled all social media applications from his phone to avoid distractions and focus on the biggest tournament of his career. But when he became his country's first-ever judo Olympic medallist, Yang's popularity back home skyrocketed and his followers on Instagram rose from just 7,000...