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Apple’s SE branding did not start with the iPhone… they symbolise the evolution of the brand

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It was March of 1987 when Apple held its “AppleWorld” event at the Universal Amphitheater in Los Angeles. Jean-Louis Gassée, who was vice president at Apple at the time, announced the launch of new Macintosh hardware products. Many still remember the Macintosh II, the most powerful desktop computer of its time, which drew a lot of attention during the event. However, there was another Macintosh revealed on stage — the Mac SE — which many didn’t expect, but is now considered one of the best Macs of all time. The Mac SE marked the beginning of Apple’s “SE” lineup, which…

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