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Eating videos on social media normalize overeating and thin ideals, study finds

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A new study reveals how viral food videos—often starring slim hosts devouring massive meals—may shape viewers' perceptions of eating and body standards across global platforms. Study: “Mind your figure! Watch, but don’t eat”: A content analysis of eating and appearance-related messages in eating videos on social media. Image Credit: interstid / Shutterstock In a recent study published in the journal Body Image, researchers at Flinders University, Australia, evaluated food videos, including eating challenges and ASMR (autonomous sensory meridian response) content, across three major video-sharing platforms (YouTube, TikTok, and Bilibili) to understand the potential impacts of such content on viewers. Their…

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