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Ferrari replaces its marketing chief one month after the Luce EV reveal wiped billions off its stock

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TL;DRFerrari is replacing its marketing chief one month after the Luce EV reveal sent its stock down 8 percent and drew public criticism from its former chairman. Ferrari is replacing its Chief Marketing and Commercial Officer Enrico Galliera, who has held the role for more than 16 years, with former BMW Italy CEO Massimiliano Di Silvestre. The change takes effect July 1 and comes exactly one month after the controversial reveal of the Luce, Ferrari’s first fully electric vehicle, which sent the company’s Milan-listed shares down more than 8 percent. Ferrari said the departure was planned and that Galliera had…

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