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Logitech eyes premium consumer & B2B growth in India

News Snapshot:

Manoj Sahay, country head at Logitech India Chennai: Logitech is betting on India’s premiumisation trend, with growth coming from its mice, gaming and video conferencing hardware. The company is doubling down on its bestsellers while stepping up focus on newer product ranges and customer segments, including B2B.Manoj Sahay, country head at Logitech India, said the India business is expected to grow at three times the global rate, which is around 5%. “Our MX series of advanced productivity peripherals focused on programmers and creatives, video collaboration and gaming are driving the growth in the country. Beyond consumer tech, we are making…

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