PacificNet's (PACT.PK) Epro subsidiary has been selected by Bank of China's Shanghai Branch to provide CRM consulting and call center training services.

PacificNet Epro had previously served Bank of China's customer service centers in Shanghai and Hong Kong.

Bank of China, the leading bank in China, has been experiencing significant growth in recent years. In order to sustain and improve customer services for existing and new clients, the Bank of China Shanghai selected PacificNet Epro to provide CRM and call center management training, to enhance agent productivity, to improve call center service quality, and to revise the strategic market positioning for the bank.