The Digital Source For China's Tech Innovation Since 2000

China Tech Buzz

Global News Impacting Chinese Tech

Conservative group targets Bank of America in new ad campaign over ESG

News Snapshot:

Consumers’ Research has launched a campaign targeting Bank of America , accusing the firm of pushing a political agenda through an embrace of environmental, social, and governance principles, or ESG. ESG has been growing in popularity with corporations and financial institutions, and Consumers’ Research, a conservative nonprofit group, has been pushing back. The latest move includes mobile billboards and a national television ad buy. The launch of the new campaign, which was announced on Wednesday, will feature more than a dozen mobile billboards attacking the bank. The billboards, which are running in cities including Charlotte, North Carolina (the bank’s headquarters),…

Other China Tech Buzz: