Following the renewal of its contract with the NBA regarding their official Chinese website five days ago, Sohu has successfully become the wireless service partner and sponsor for the official Chinese and English websites of the China Tennis Open and the Chinese website of the Women's Tennis Association (WTA).
As the appointed operator for the China Tennis Open, Sohu re-designed and recreated the official website, winning acclaim both from professionals and tennis fans. In addition, Sohu was given the exclusive right to report on the match and interview players. Sohu was also selected as the sole wireless content provider for the match, making it able to provide real time reports to users via SMS, color message, WAP and IVR.