The Gehua Creation Industry Center, which has cost Beijing Gehua Culture Development Group more than CNY500 million, will be opened in Beijing during the upcoming Spring Festival.

According to Shi Jingsheng, media supervisor at Gehua, a group of key cartoon and computer game enterprises, cultural and entertainment enterprises and advertising companies will move into the center in May and more digital enterprises are expected to come in at a later time.

The center is expected to serve as a base for developing key computer games, supporting game developers and work as a demonstration site for famous Chinese computer game brands.