The Internet Society of China has released a discussion draft guideline regulation on the construction of enterprise websites, but this regulation is not yet compulsory.

The core content of the new regulation covers the basic principles, technical specifications, functions, content, website optimization, website credibility and website operation of enterprise-level websites. The ISC says the regulation has been based on a systematic study of domestic enterprise websites and the international website standards and development trends.

By adopting the international web standards and website optimization ideas, the regulation features advanced web technology and marketing concepts and is expected to create more value for Chinese enterprises.