Asia Pacific’s screen economy will grow from $179BN this year to $200BN by 2031 but future gains in monetization may come from retail media and commerce, rather than the traditional revenue streams of advertising and subscription, said Media Partners Asia CEO Vivek Couto in his opening address at APOS.  “This is not a story about decline, and it is not disruption. It is a story about reallocation,” said Couto. “Demand for premium video in this region has never been higher. What is changing quickly, and unevenly – is where the value sits, who captures it, and what it now takes…