TiVo Gains China Distribution Network

PacificNet's (PACT.PK) subsidiary PacificNet iMobile has entered into an agreement with TiVo Greater China to market their personal video recorder products and services in China.

Under this agreement, PacificNet iMobile will promote and distribute TiVo Greater China products in Beijing, Shanghai, Guangzhou as well as other major cities in China. PacificNet iMobile will expand its marketing channel from online sales to user trial activities. Leveraging PacificNet iMobile's ecommerce expertise in China and TiVo Greater China's advanced technology and sales support, the two companies will provide quality PVR/DVR products to consumers across China.

Established in 1997, TiVo says it has experienced significant growth as its products have proven popular with consumers in many markets worldwide. TiVo devices have evolved steadily with many new features such as DVD recording, commercial skip capability, sharing of recordings over the Internet, and programming and remote control using PDAs, networked PCs, or Web browsers.

Liu Lei, PacificNet iMobile's General Manager, stated, "We are pleased to become partners of TiVo Greater China and to help them promote their products in mainland China. TiVo Greater China PVR provides interactive personal entertainment services through existing broadband and cable TV networks. It enhances the traditional passive way of watching TV. With a PVR, viewers are no longer constrained by the timetable of TV programs as broadcast by TV stations. Instead, PVR users can view whatever they want, whenever they want to watch it. We will use our expertise to help TiVo Greater China boost its sales and increase its popularity among consumers in China."